How to Build Your Online Casino Bankroll

Creating A Video Slot Template

Let’s take, for example, the Inspired Gaming video slots developer, a well-known video slot game developer in Europe. Its slot titles are also rising in popularity in Pennsylvania and New Jersey online casinos.

If you have ever played any of the brand’s slot titles either in a land-based casino or online, you will notice that every one of its online or cabinet-based video slots has the same betting panel. This is the same for Red Tiger Gaming, Pragmatic Play, and most NetEnt slots. This is because these software providers already have a template for their video slots in place.

When the development of a new slot title begins, the designers will work around the template to fit in the reels, theme, logo, and other components around the betting panel.

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  Embrace affiliate marketing sites

  "Many are drawn to the affiliate industry because of its low barriers to entry," writes Erik Bergman in a previous Entrepreneur article. "Every business has hurdles to overcome before you can launch, and some of those hurdles are shorter or taller than others."

  "What's more, the sky is the limit when it comes to earning potential," adds Deanna Ritchie, a financial editor at Due. "In fact, it's totally possible to make six figures with affiliate marketing."

  Bonus: You can start affiliate marketing, right now, for almost nothing.

  All you have to do is sign up for a program, purchase a domain and hosting service, create a site and use affiliate links to post content. However, to really become successful, you also need to organically join your audience's conversations. This is simply commenting with affiliate links. If possible, leave these comments where your audience hangs out, whether it's on Reddit, message boards or forums.

  Conclusions

  So, these were the main tips for launching a successful online gambling platform. Everything is much easier than you may think. The key point is to go with a comprehensive step-by-step approach. Choose a reliable software provider, get all the required licenses, create a user-friendly and attractive website, introduce secure and convenient payment methods, and don’t forget about marketing.

  If you follow these simple tips, you may launch the casino that becomes your personal Klondike.

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  Giveaway Example and Tips

  Example from TJ Mapes, founder of RIPT Apparel

  Our most recent successful giveaway was when we gave away a PS4 + the new Spiderman game. I hosted the giveaway on our site and then let our audience know about it via email/social channels.

  Entrants earned different amounts of entries for entering in different ways (tongue twister!), for instance; enter via email, get 10 entries. Follow us on Facebook, get 5 entries. Subscribe on Messenger and get 25 entries.

  

  I also built out a drip sequence in Klaviyo that contained four emails to encourage entrants to take more action, like referring friends and liking us on social.

  Email #1: Thanks for entering!

  

  Email #2: Explained how to earn bonus entries:

  

  Email #3: About us

  

  Email #4: Coupon for entering

  This last email in the sequence just thanked them again for entering and also included a coupon to a specific (related) collection of designs with an expiration date on it to incentivize purchases.

  

  

  (this screenshot is actually a flow from when we gave away an xbox, but you get the idea - huge open and click rates 💯💯💯)

  PS4 Giveaway Results:

  We ran it for 2 weeks and recorded results in a meticulous spreadsheet to analyze the data. Here are some of the highlights:

  • Giveaway page pageviews - 67,355
  • Total entrants - 26,137
  • Conversion rate - 38.80%
  • Total entrants in Klaviyo (not suppressed) - 24,515
  • New emails acquired - 16,363
  • Emails we already had - 7,521
  • % of new emails - 66.75%
  • Cost of item - $350
  • Instagram visits - 10,618
  • Instagram followers gained - 3,496 ( total followers lifted by 6.9% )
  • Twitter followers gained - 4,194

  -

  TJ Mapes, on starting RIPT Apparel ($200,000/month)full story ➜

  3. Customer Services

  While you may operate remotely, when it comes to money, your customers will expect to be able to contact you if they run into problems, especially when claiming their winnings.  This is something you should put in place from the get-go, even at a basic level, or bad reviews will quickly scare off the customers.

  Having a good customer services solution from the word go will help you establish trust and build your reputation.  It’s important too to think about the steps you will take to support problem gamblers and not view them as ‘easy revenue’.  Having plans in place to support customers and prevent them from gambling more than they can afford is about more than legal compliance – doing it well and with care will build trust from both customers and the UK Gambling Commission.

  Configuring An HTML5 Delivery Platform To Transport JavaScript

In the past, developers used to create several versions of their slots using different coding languages to reach multiple operating systems. For example, Apple users and Microsoft users. The more operating systems their slot worked on, the more players the slot would reach. However, in today’s modern iGaming sphere, JavaScript is the go-to code.

Without going too much into detail, HTML5 replaced Adobe Flash. Both these systems carry video slot codes to web browsers so players can access slots without downloading a casino app. It was a solution put in place, so casinos did not need to design and maintain multiple casino apps and slots. I.e., design a slot/app for iOS apps, Android Apps, Windows Mobile apps, Blackberry Apps, Windows Desktop Apps, MAC Apps, and so on. Now players can access casinos and slots via Chrome, Edge, Safari, and other web browsers that act as the casino app, and this is all thanks to HTML5.

HTML5 is a mechanism that transports JavaScript to your internet web browser. It also works with the flexibility of JavaScript so that the slot is responsive. E.g., the slot will adjust to fit any screen size. Even iOS and Android apps use HTML5 now, so casinos can still design an app to appeal to those who prefer not to play via a web browser.

Improve Your Email Marketing

Different types of emails

Here are the most common types of email campaigns you can send to your customers and their benefits:

• Welcome emails - the perfect way to provide information from the start with a clear CTA. Make sure to tell your customer everything they need to know about your product or service.
• Newsletters - a great way to give customers updates or send out your latest content
• Product launch emails - the quickest (and easiest) way to increase sales is by selling to current customers. Make sure they're the first on the list to know about your new product
• Promotional emails - promote discounts, deals coupons etc. Try and make this feel exclusive and for a limited time only
• Abandoned cart emails - give your customers a reason to complete their purchase!

Here's a great resource for finding curated email designs, for all types of email campaigns!

Taking care of your customers

One excellent strategy to look after your customers is communicating with your players. Whether they win or lose, you should always be made to feel important. This idea can assist online casinos in giving their customers fantastic support. Players will stay on the website because of the high level of customer satisfaction. As a result, if online casinos want to continue operating, they must provide excellent customer service.

HOT PICKS

Step 1. Preparation

Marketing the casino

 A top affiliate website which brings in high amounts of traffic can set you back around $100,000 per month. Affiliates to strive for are the ones listed as ‘top affiliates’ which you will find at the top of the search engine. Unfortunately, top affiliates also need to be paid and you may end up paying them up to50% of your revenue.

You should budget for starting up at $50.000 per month for affiliates. There are some ad services such as Google Adwords which are slightly less to use, and it is a good idea to take advantage of them.

Encryption Technology

Top online casinos are as safe as banks. They have an https:// web address with a padlock to ensure that all financial transactions are safe and secure. They also implement the latest encryption technology to protect player details from Internet cheats and hackers.

All player information is securely encrypted while being transferred to secure and firewall protected servers located in gambling jurisdictions.

Benefits Of Playing Online Casino Games In Canada

Canada is home to gamblers as it’s legal and has many choices to choose from.

6. Know the Possible Threats and Challenges You Will Face

If you decide to start your own online gambling and casino company today, one of the major challenges you are likely going to face is the presence of well established online gaming and casino companies who are offering same services that you intend offering. The only way to avoid this challenge is to create your own market.

Some other threats that you are likely going to face as an online gaming and casino company operating in the United States are unfavourable government policies, the arrival of a competitor within your location of operation and global economic downturn which usually affects purchasing/spending power. There is hardly anything you can do as regards this threats other than to be optimistic that things will continue to work for your good.

Finances

Initial investment and operating costs will vary across markets, so the amount of capital you have on hand will have a big influence on your decision. You will want to calculate an approximate budget to cover aspects such as obtaining a gambling license, paying fees and taxes, business registration, etc. Each jurisdiction has its own features and sets its own requirements, so if the cost is too high, you may want to consider a more affordable option.

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September 27, 2022

Random Number Generator (RNG)

Online slot games have always gained the attention of gamblers, and therefore, online casino games have offered massive jackpots and incredible rewards purely based on luck. Online slot games work on the (Random number generator) RNG algorithm to generate random sequences within milliseconds.

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4. Choose a payment system provider

When you start an online gaming business, you need to make an agreement with a payment system provider, so you and your players can quickly and easily make transactions. For convenience purposes, it’s advisable that you provide players with multiple payment options.

At the same time, you need to take into account the increasing demand for payment providers that comprehend and adapt their services to the specific regional market conditions.

To simplify the process, you have the option of choosing an iGaming software provider that can deliver:

• complete services
• payment processing
• integration with all major e-merchants
• multi-currency support
• advanced risk management
• fraud detection

Keeping an open eye on the selected market and choosing the best products together with the easiest payment mechanisms will improve the overall gaming experience and bring additional benefits for your business.

The need for multiple methods of payment that deliver a secure environment of processing is, therefore, a vital element for any gambling website right now, starting with the traditional payment methods that employ credit cards and vouchers to the final integration of the bitcoin currency.

Our company offers a flexible payment processing platform that is integrated with 50+ payment methods and complies with multiple jurisdictions worldwide.

Advertise A Lot And Give the Best Bonuses

Lastly, make sure you advertise a lot and keep promotions going. The Internet is filled with potential customers willing to try out new casinos, so don’t let them slip away! Remember that people get bored easily and will look for something else once they realize they’ve already tried everything there is to offer over at your site.

That being said, make sure you keep them hooked by advertising your new products and services on several platforms and offering different types of bonuses and promotions; that way, you will reach more potential customers and increase the chances of keeping them.

How to Start an Online Casino Company in 17 Steps

Do you want to start an online casino company? If YES, here is a complete guide to starting an online casino business with NO money and NO experience plus a sample online casino business plan template. First things first, when it comes to starting an online casino you must first own a website. Your website is the platform through which you can run your business. Since it involves financial transactions, you must build a website that is free from hackers.

Of course, it is a difficult task, because hackers improve on their games daily. Nonetheless, your website manager should always fortify your webpage to make it impossible for them to breakthrough it. Also, ensure that you build a website that has language options. Another invaluable advice for you is that you chose a thorough bred professional website designer and manager to help you build and handle your website.

Chances are that whilst on the internet you might have been to a casino site before. The advent of the internet gave birth to the Online Casino. It actually started around 1994/1995, and prior to this time people who gambled went to Casinos around them to play their games.

The good news is that you don’t need to visit the popular Las Vegas to play that game which you so desire. This is because you can now play it right from your internet device from any part of the world while making some cool cash. Starting an Online Casino business is not so much a difficult task as most people think, especially if you are in a country where the legislation is easy for such industry. No doubt starting an online casino would require that you meet certain standards.

So, if you have done the relevant ICT training, then you might want to venture into this business. If you have been tinkering with starting your own online casino company but do not know how to go about it, then you should read through this article to get the needed guide.

9. Playing Options While Traveling

Online casinos can reach a larger audience by simply adapting their product for mobile gaming. Alternatively, players can download mobile casino apps from your website or use browser-based mobile casino goods. This attracts more mobile players.