5 Things to know before you try an online casino

Posted by on27 Sep, 2022

Alderney

The Alderney Gambling Control Commission has been overseeing all forms of gambling activities in the country since 2000. Applicants must prepare paperwork and deposit funds in order to successfully register. The average license fee is £17,500, renewals are twice as expensive. These amounts depend on the annual gross income of the casino, the type of license and other factors.

Gibraltar

Gibraltar is another popular jurisdiction where you can obtain a gambling permit. However, the requirements here are much more stringent. For example, in order to get a Gibraltar license, online casino owners have to prove their financial solvency and provide a detailed business plan with step-by-step actions. Potential licensees must be ready to perform financial transactions and processing of players’ credit card data only through Gibraltar’s banks. The owners pay 1% of the annual gross profit.

Safe gambling online

Another thing to consider carefully is player safety. Offering solutions for players that develop gambling addictions is something that ensures a site will be taken seriously. For this purpose it might be a good idea to go through training and get certification from a well-known organisation such as GamCare. With GamCare certification you can offer your players the kind of support they will need and therefore make your site a safe and harmonious place on which to gamble.

While it would be wonderful if all new players that join your gambling site know how to gamble in a safe and healthy way this is simply not the case. It is crucial you find out more about gambling addictions, how it works, and what you can do to keep it out of your casino or poker room. It might also be of interest to see what different organisations are doing.

BlueOcean Gaming Services

White Labe Solutions

The BlueOcean Gaming white label solution provides you with a complete suite of products and services needed to establish your gaming operation with your unique brand identity. This makes it the perfect choice for anyone looking to start a gaming operation totally customizable frontend, a complete backend and a fully managed payment administration and game integration, without wasting your time and money.

Game Aggregation- GameHub

BlueOcean Gaming (BOG) platform and casino management offer operators the possibility to manage and monitor all gaming activities. The gaming platform is flexible, customizable and open to third-party game integrations via API protocol.

The Aggregation platform known as GameHub enables operators to take their existing Online Casino Business to the next level. Single contract and unified API integration give operators access to more than 80 game providers of online casino, live casino, virtual sports and sport betting games. On top of casino content, GameHub offers a set of convenient tools such as Fully Automated Game Catalogue, Game History API, Freeround API and more.

Site Provider API

A creative Site Provider API solution will allow you to independently design your own casino frontend meanwhile gaining access to our Backoffice and a full set of additional services which will allow your business to run smoothly.

Registration of a legal entity

The gaming license should be obtained by the legal entity representing your business. You have to register a gambling organization, open a bank account and conclude agreements with payment system providers.

Tips for opting payment systems:

  • Enter into the contracts with several providers so that your clients have the opportunity to operate with money in any convenient way.
  • Choose reliable and reputable providers.
  • Focus on the target markets to select the payment systems which are available for the region.

We offer our clients a convenient option, which allows connecting a secure multicurrency solution and integration with popular payment systems (more than 40 providers to choose from).

Payment system for online casino

Thinking about a software vendor

We recommend you ask a potential vendor to estimate the development time of your Turnkey Online Casino. On average it takes two or three months.

We have been developing gambling solutions since 2009, and have accumulated experience to provide Turnkey Online Casino in one month.

The main detail is a team experienced in developing gambling solutions. Also, pay attention to the security and financial transparency of the platform, the set of games they connect (for example, we propose our clients more than 4000 games from more than 50 providers), the attractiveness of the design, and the level of its customization, the availability of technical support in obtaining a license.

It would be great to clarify if the software provider can implement custom functionality and additional services in the case you want to expand the functionality (for example, you need progressive analytics or a cryptocurrency wallet, or you plan to launch an Online Sportsbook).

Choice the set of games for online casinos

We recommend connecting the famous and demand types of games: slots, roulette, poker, blackjack, and bingo. It will be more profitable if an operator adds new products to the classical set. It makes your site more attractive to gamblers and helps increase user engagement.

We suggest considering the opportunity of connecting live casinos. This type of game with real dealers helps to add excitement and retain players.

Many operators connect Sportsbook to their online casinos to bring bookmakers to the site.

Our experts are ready to advise on Sportsbook or help you integrate this solution. Contact us by email: hello@betforge.io

Attracting players

The most expensive and complicated part of the business is attracting players and earning their trust. This task is realized with the help of a high-quality marketing strategy, which is carried out after the launch of the casino and is constantly improving. First of all, research all marketing activities of your competitors: their affiliate programs, advertising campaigns, media materials, sites where they advertise.

Based on competitors’ experience, you can build an initial marketing plan for your gambling product. Pay attention to the opportunities for promotion in each region: somewhere advertising is allowed at certain hours, somewhere it is fully prohibited.

We advise you to consider motivational tools such as bonus programs and loyalty programs for regular players to increase player engagement.

Continuous analysis of results, identification of weaknesses, creativity, and a variety of methods will help your business grow.

Turbomates Soft has implemented over 100 iGaming projects and we are happy to help start your successful online casino.

Explore our gambling solutions

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Game selection

The game selection is the signature of every casino site. It’s always good to have options. Trying out different games adds to the experience, and you can get to explore strategies. We make sure to add new games constantly for our players.

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This is a huge step for the United States entertainment industry, and as more states open legislative doors, brands across the world are showing greater interest in broadening their horizons and pushing into the American market, and British brands are already discussing strategies to enter the U.S. market.

“All major sportsbook operators have either partnered with or are heavily influenced by the large UK brands, as they offer years of experience and provide the extensive technology needed to run the business,” shared an Online Slots UK spokesperson.

“This reliance will be even greater when it comes to the world of online casinos. The European brands already house extensive game catalogs backed by the top software providers in the world, and their CRM models and rewards programs have been fine tuned.”

In a race to put the best product on the market first, it seems likely that the established gambling brands in the US will either look to partner with or acquire these existing operators.

Uphill Battle

While legislation would clearly offer financial benefits to states in the form of job creation and taxable revenue, virtual forms of casino gambling still faces a fair amount of opposition. Let’s look at some facts:

  • Utah and Hawaii are the only states which currently have a total ban on all kinds of commercial gambling, online and land-based. Poker is allowed in private residences in Hawaii.
  • There are 2 types of land-based casinos in the US: the Commercial Casinos and the Native Tribe Casinos.
  • Commercial Casinos can be found in Nevada and Atlantic City.
  • There are 524 Native Tribe Casinos across the country, found in 30 states. In most states, these casinos are not bound by federal regulations and have their own rules.
  • Georgia, Hawaii, Kentucky, New Hampshire, South Carolina, Utah, Vermont, and Virginia do not have any land-based or tribal casinos.
  • Delaware, California, Illinois, Indiana, Nevada, Iowa, New Hampshire, Pennsylvania, New Jersey, Rhode Island, and West Virginia have regulated internet gambling. In other states, players play at websites licensed by other countries.
  • It is technically a crime to gamble online in Louisiana, Utah and Washington but no player has ever been convicted.
  • The Unlawful Internet Gambling Enforcement Act (UIGEA) works on a federal level and blocks payments from banks to online betting businesses. This is somewhat contradictory with some states where online gambling is allowed.

Many have not warmed up to the thought of online casino-style gambling, but this opposition closely mimics the resistance that the sports betting advocacy faced a few short years ago.

One of the fastest-growing industries

iGaming is any activity that involves betting online, for example betting on a live event or a game outcome. In the modern day, this timeless activity is carried out through sports betting, online casino gambling and other skill-based games like poker or blackjack.

“Data states that there are close to 400 registered casino hotels in the United States, with an estimated value of $54.8 billion this year. The 465 registered non-hotel casinos reported a gross gaming revenue just over $43 billion in 2019. The interest is there,” added one online casino operator.

“The United States brought in $34.3 billion in total gross gaming revenue in 2009, meaning that the interest and cash flow has more nearly tripled in a ten year span.”

Many factors could be accounted for the growth of the iGaming industry. Technological advance means that the games are constantly evolving and improving. All kinds of betting services are offered with better visual and audio design which naturally attract more customers.

iGaming is a highly innovative industry that never sleeps, and the online casino sector is leading the way. Online slots are coming out every week and gather a massive public following. Meanwhile, classic games like roulette and blackjack maintain a steady base of players.

A total upturn of the system with Blockchain?

Blockchain would eliminate the facilitation of a central authority (an escrow service/third-party company that processes bets) when betting online. Instead, Blockchain allows for all the bets placed to be logged, stored and processed across a network of computers. It will create a transparent record that cannot be tampered with. This record can be checked and verified by all parties involved in the transaction.

The implications of this technology are immense, as it would bring a new level of trust and transparency to the way that gambling is carried out as well as the way the customer complaints are handled. Many think that Blockchain could be the main force that makes online casino gambling legal across all the states.

Cryptocurrency is also likely to become a valid form of payment when betting, if Blockchain enters the industry. This would open many more doors for cooperation and widening the reach of the iGaming industry.

A Future Worth Betting On?

iGaming industry is a promising niche that is predicted to undergo some changes. Good potential for business lies in the wake of these changes as citizens of the US look forward to more transparent and safe betting being made available.

Considering how massive, innovative and dynamic the iGaming industry is, it is bound to become more widely legal across the US. This is not a question of if, but a question of when: perhaps the key to legal and safe online casino gambling lies in technology like Blockchain.

Many Americans enjoy online casino games while some miss out on them due to current legislation. Regardless, the future of the iGaming industry seems bright as the gambling laws are being relaxed. Online casinos are expected to eventually follow suit of sportsbooks, as it appears that the dollar signs attached are just too tempting for legislators to pass on.

Are you considering opening an online casino business? The truth is that there’s never been a better time to do it. The online gambling industry is booming, technology is providing new and exciting ways to gamble, and traffic to existing sites is going up. If setting up a gambling site is something you’ve thought about, but aren’t convinced, this article is here to help.

Casino Staff

This is something that a lot of people overlook. They think that an online casino won’t need any staff, because it just runs itself. However, this isn’t the case. It needs a wide range of staff members in place, in order to deal with everything the site needs. For example, customer service staff have to be available to deal with any issues. VIP scheme managers must be in place. Affiliate managers, marketing managers, these are all required to make sure the site runs smoothly.

A successful online casino will likely need around 8 staff members, in order to operate in an efficient manner. This means that it will cost around $200,000 per year to control the site.

Staffing

Last but not least, staffing costs have to be analyzed. Annually, this can range between $100,000 and $600,000 depending on how big your team is, and more importantly where they are based.

Remote working means that you can hire people who live in regions of the globe where living costs are low, in order to save on staffing.

Most importantly, do your calculations carefully and thoroughly so that your online casino business is built on firm financial foundations, not unrealistic expectations.

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Identity Verification

As already mentioned, during the registration process you will be required to write down your personal details. After that, in order for the online casino to verify your account, you have to provide a valid document which supports the written data. This verification process is mandatory as there is simply no other way that you can prove your identity.

Another thing that you are required to confirm is your email address. Usually, in order to do that, you should simply check the inbox as there you should be able to find an email sent by the respective casino. To further verify your account, you have to click on a link which will instantly redirect you to the casino website.

It should be noted that some online casinos also require a verification when it comes to your phone number. In such cases, you can expect a text message from the respective online casino with further instructions on the matter.

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In case that you feel somehow uncertain about your privacy and security, you should know that every reputable online casino uses a SSL Encryption technology which has proven to be highly efficient and reliable. This is also the main reason why it is compulsory to only play in well-established online casinos which have an impeccable reputation in the online gambling industry. This way you will prevent yourself from any potential threats and you will have the needed peace of mind that your data is in good hands.

Every leading casino has a license issued by an independent authority which has checked thoroughly all of its aspects, including fairness, security and responsibility. The casino operators are required to adhere to various strict rules in order to manage to assure a high level of protection.

Most online casinos offer a dedicated section on their privacy policy which it is always a good idea to have a look at. Furthermore, bear in mind that only players who comply with the established minimum gambling age will be able to open a real-money account. It is entirely forbidden for minors to gamble online and to open a real-money account.

Identity Verification Photo

#2 Check the target market and  study the users you want to reach with your app

In terms of the market, it is important to study the users you want to reach with your app. What type of gambling do they prefer? What type of devices do they use? How much do they spend?

The more you know, the better you can choose the features your app will need and the platform it will be developed for – or even if it can be developed for a specific country at all.

Some other things to rethink when choosing your target market are: 

  • the size of the potential market – is it big enough to justify the development costs?;
  • the level of competition – is there room for another casino app or are all the niches filled?;
  • the regulation landscape – as we mentioned before, different countries have different regulations when it comes to online gambling.

All of these factors will help you determine whether or not your app has a chance to be successful in the chosen market.

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